Known for their classy pieces and sophisticated touch in their pieces, this time’s collection of Erdem was a little bit of a let-downer. Where there wasn’t anything fundamentally ‘wrong’ with it, it lacked the power and punch that usually puts a smile on our faces.
Though there still were power-suits and very British pieces, there was something surely amiss from this collection. Were they the veiled hats, or the (literal) ruffles and pink bows – that we cannot say for sure; but what we can us that it reminded us of ancient barbies trying to be modern women with no guidance whatsoever.
In defense of the brand, their fabrics and the materials used were beautiful and the prints, eclectic; but sadly, that’s more often than not, not enough to get the best reviews from critics.
The saddest part about the show was that there was nothing remarkable enough to write home about. Worse, in a sense, was that watching the show was like watching a time-lapse of period dramas with a lot of gory details left out.
With a lot of people admitting that the number of veiled faces used was unnecessary, everyone admitted that the inconsistency of the styling throughout the showcase did not work in the favour of the brand.
Basically, if you’re looking for a season that you need to work extra hard to tone down – and/or have a superhuman ability to tone even the flashiest of pieces down, Erdem is your brand for the season. If not, we’ll help you keep looking until they help us with a better collection!
Overall Impression – 4.5/10
Favourite Pieces – None; but we love the fabrics – not the designs.
That’s about it from our end for this one, folks! We are eager to know what you think, so feel free to let us know!
Here is the link to the video of this collection – and we’ll catch you in the next one!